In 1840, Queen Victoria married Prince Albert of Saxe wearing a white wedding gown. In those days white was not a symbol of purity, blue was. In fact, many women chose the color blue for their wedding dresses for specifically that reason. White, on the other hand, symbolized wealth.
Since white wasn't generally chosen as the color in which to be married, Victoria's dress came as quite the surprise. It wasn't an unpleasant surprise, however, because soon after women of elevated social status all over Europe and America began wearing white wedding dresses as well. Some women still chose to get married in other colors, but the trend toward white was established.Evolution of the White Wedding Dress
By the turn of the century, the Industrial Revolution made it possible for more brides to buy a new dress for their wedding day and white was the color of choice. These dresses followed the trends and style of their day and continue to do so a century later. In fact, it's very rare for a bride in Europe or the United States to get married in a color other than white.
It was a different story during the depression when women were married in their Sunday best. During World War II, many brides felt it was inappropriate to get married in a lavish white dress, and chose church dresses or a good suit for their wedding attire.
After the war, a prosperous era dawned and wedding dresses reflected this. Formal white wedding gowns became the fashion. Shades of white, such as cream, off-white or ivory are all acceptable wedding dress colors, while bright colors such as blue, green or pink have lost favor. It's considered bad luck to get married in a black dress.
While today's tradition is the white dress, not all brides feel bound to follow the trend. Today's bride can get married in almost any style. From an ornate designer dress to a more informal beach wedding dress, it's a given she'll look beautiful in whatever style she chooses.
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